Reposted from AMM

Crosscurrents 2025 Conference-
Association of Midwest Museums 
Illinois Association of Museums
IOWA Museum Association
Virtual July 23rd
In-person July 30- August 3rd

The success and sustainability of museums is dependent on many factors and, in a world where word-of-mouth is ever more influential, there’s no denying that our approach to visitor experiences and managing operations have a critical role to play. How can a shift in our approach to online and onsite experiences help us attract and foster connections with new audiences?  How can we build a more collaborative, positive work environment to retain talent and strengthen operations?

 Find out how to increase attendance by removing your audience’s perceived barriers during the in-person Concierge Content session by marketer and technologist Despi Mayes.

  Gather scalable strategies for operations, community engagement, and visitor experiences from Chris Morehead at Newfields during the in-person Building Strategic Operations That Deliver Exceptional Experiences session.

 Chat with visitor services staff from the Putnam Museum at their conversation station Uphill Battles in Visitor Services to find out how they have managed operations and maintained a positive visitor experience through a variety of disruptions.

 On Virtual Day, catch Staff Up! Leveraging the skills of part-time employees to meet the needs of multiple departments by Figge Art Museum staff. Then follow it up with a chat with leadership from another Quad Cities gem, the Family Museum, during their conversation station Managing Blurred Lines in Museum Roles.

 Catch a session by leaders from Minnesota Historical Society and Missouri Historical Society on breaking down silos and improving operations during Paddling Your Own Kayak? How to get your teams into the same boat for more efficiency and impact.

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