International Foundation
for Cultural Property Protection



August 08, 2017 3:00 PM | Office IFCPP (Administrator)

by Steve Woolley


Since the last time…

We have talked until now about:

  • Roles
  • Contribution Statements to those Roles
  • Connecting our Activities/Actions to solid related behaviors and the Objectives of our Job
  • Keeping our Contribution relevant…real
  • Measuring…but…Measuring What Matters Most
  • Discipline to Objectives/Goals (Say Do)
  • Seeking Feedback (seeing things as they really are)
  • Courage to change as needed
  • Ask
  • Are we listening ?
  • What do we hear ?
  • What will we do…Really?

So many times we think ourselves into a frame of thought that ignores the "Key Issue”…

The “Job to be Done” around us…that the “Situation is the Boss” is pushed into the corner…kicked down the road…”until later”, “not now”…The Elephant in the Room…

In “The Inquisitive Man” written in 1814 by Ivan Andreevich Krylov, the fable tells of a man who goes to a museum and notices all sorts of things, but fails to see the elephant. This proverbial phrase has taken on meaning…

An issue that everyone is acutely aware, but nobody wants address…”The Job to be Done”

What’s our “Elephant”?

So often we look outside…rather than inside.

“So and So…needs to…”

“The Project is so messed up !”

“Why can't this get fixed…?”

How inquisitive are we of ourselves…and the “Elephant” in our room…?

Are we courageous enough to consider what that Elephant may be..?

The real “Job to Be Done”

Marshall Goldsmith in “What Got You Here, Won’t Get You There” has a number of great ideas,

thoughts and methods that can support our growth…The Job to Be Done…for the Elephant in the Room…